Managing stock between your retail and online stores can be tricky. Point of sale (POS) software is what retailers with brick and mortar shops use to process their day-to-day sales. Until recently, the most popular system in use has been the humble cash register (otherwise known as a till).
However, touch screen computers and tablets with cloud-based softwares are gradually taking over the market of POS systems. The cashier can input products, find the total cost, and then process the transaction from their iPad – even from the shop floor if they wish.
Today, however, consumers are getting into the habit of shopping across physical and digital products and moving through multiple channels and devices on their shopping journeys, so it’s essential that retailers keep up with their competitors and sell online. But this presents challenges for small retailers, as they need to manage stock levels across multiple channels by connecting their POS and webshop.
Some of the benefits of connecting your POS with your online store include:
- real-time syncing, so your stock is immediately updated across across stores (so no more overselling)
- streamlining the inventory management process, so digital and physical stock are combined in one place
- providing a better shopping experience for your customers by being able to support more complex buying journeys (click and collect, find in store etc)
How do you connect your point of sale with your webshop?
It’s actually pretty straightforward. You’ll generally need an inventory management software with a POS integration to get started. In this example, we will look at how Veeqo inventory management software handle the process.
In your inventory management software, you would typically go to settings > Register > Add new register.
You’ll then have to set a name, cash float (the amount of cash your till will start with). You will then need to select the channel that the register uses (e.g “London store”) and choose a layout for the till.
Next, you’ll want to add a new point of sale store to your account so your POS can work properly – you’ll need a different store for each of your various locations, e.g if you have a store in London and another in New York.
Go to your settings, and to your stores. There should be an option to add a channel. You should now be able to add a store by entering your store’s name, default warehouse, type (point of sale or ecommerce store), and currency.
This should now connect your point of sale with your online stores, so your inventory is synced between your digital and physical store.
Jodie Pride is a content marketing executive at Veeqo. Veeqo provides a point of sale solution that links to your online store, so you can effectively manage your inventory across all your sales channels. Veeqo also allows you to manage your shipping, purchase orders and reports in one centralised place.